Almost 400 metres of hoardings have provided a major city centre showcase for CB1 and for the new 26 acre hub for business shopping and leisure, being developed by our clients, Brookgate and their partners Network Rail. The strap-line and motif, ‘See, be’ is used as the central theme for the marketing programme, with the qualifier, ‘See the future, Be part of it!’
The Favini exhibition stand at PaperWorld in Frankfurt attracted plenty of attention. Maybe it was something to do with the two metre high word Nero that could be seen from the other end of Hall 4.1! Amazingly the artwork was created on an A3 sheet of tissue.
We were pleased to play our part in this production supporting Project Voiala in Madagascar. The idea was initiated by our client, Favini, the Italian papermaker who have become sponsors of the project in collaboration with Averico Onlus and Padua University to help maintain a sustainable community whilst conserving 2500 hectares of virgin rainforest. Photographer and film-maker, Steve Hoskins enthusiastically contributed this stunning film of animals indigenous to Madagascar which is supported by an exquisitely printed brochure. Further activity, which is likely to include an event in Milan, are planned for 2011.
Aldeburgh have opened a new campus in a former maltings building. Architect Haworth Tompkins kept the industrial feel, retaining many exposed surfaces to reflect the building’s heritage. Our signs and environmental graphics are similarly sensitive to location: working from detailed layouts a traditional sign-writer painted directly onto the walls and doors. The result was highly commended in the recent Design Week Awards.